Activation Specialist
About the team

About the role

As Activation Specialist, you will perform:

What you will do


  • Optimizing copy and landing pages for search engine optimization
  • Performing ongoing keyword research including discovery and expansion of keyword opportunities
  • Researching and implementing content recommendations for organic SEO success
  • Developing App Store Optimization (ASO) strategies to ensure that all relevant apps appear at the top of the search results in all applicable App stores
  • Optimizing conversion rates for app download pages by utilizing various content and visual tools
What you will need


  • 2-3 years of experience with SEO & ASO
  • In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Knowledge of ranking factors and search engine algorithms
  • A strong understanding of Keyword research
  • High proficiency in Excel & Excellent analytical skills
  • Previous experience working in EdTech / Ecommerce is preferred

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