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Product Marketing Manager
About the team

About the role

We are looking for Product Marketing Manager who will be responsible for promoting Kuncie product's value to the target audience and will be playing a pivotal role in driving the project to success.

What you will do
  • Analyzing marketing strategies to identify new opportunities.
  • Developing consumer-based marketing and branding strategies.
  • Liaising with management, marketing, sales, and production teams.
  • Developing and launching new product lines and identifying new customers.
  • Establishing targeted customer and industry partnership networks.
  • Monitoring key marketing metrics and developing market segmentation models.
  • Integrating user-experience feedback in product updates and innovation.
  • Performing competitor analysis toward an increased market share.
  • Developing consumer-oriented marketing products and branding strategies.
  • Identifying key features in products that will appeal to customers.
  • Working with the marketing department to develop marketing campaigns for each product.
  • Researching trending keywords and marketing innovations.
  • Planning product launches.
  • Studying analytics relating to product campaigns.
What you will need
  • Bachelor's degree in marketing, business development, or similar.
  • Master's degree in business administration preferred.
  • 3-5 years of experience as a senior product marketing/manager in a related industry.
  • Advanced knowledge of consumer behavior sciences and marketing strategies.
  • Demonstrable experience in product marketing and innovation.
  • Exceptional ability to increase competitiveness and market share.
  • Ability to develop strong customer relations and feedback channels.
  • Advanced competency in researching market trends and consumer behavior.
  • Ability to identify strategic industry partnerships and build effective networks.
  • Exceptional interpersonal and communication skills

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