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Product Marketing Manager
Jakarta
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About the team

About the role

We are looking for Product Marketing Manager who will be responsible for promoting Kuncie product's value to the target audience and will be playing a pivotal role in driving the project to success.

What you will do
  • Analyzing marketing strategies to identify new opportunities.
  • Developing consumer-based marketing and branding strategies.
  • Liaising with management, marketing, sales, and production teams.
  • Developing and launching new product lines and identifying new customers.
  • Establishing targeted customer and industry partnership networks.
  • Monitoring key marketing metrics and developing market segmentation models.
  • Integrating user-experience feedback in product updates and innovation.
  • Performing competitor analysis toward an increased market share.
  • Developing consumer-oriented marketing products and branding strategies.
  • Identifying key features in products that will appeal to customers.
  • Working with the marketing department to develop marketing campaigns for each product.
  • Researching trending keywords and marketing innovations.
  • Planning product launches.
  • Studying analytics relating to product campaigns.
What you will need
  • Bachelor's degree in marketing, business development, or similar.
  • Master's degree in business administration preferred.
  • 3-5 years of experience as a senior product marketing/manager in a related industry.
  • Advanced knowledge of consumer behavior sciences and marketing strategies.
  • Demonstrable experience in product marketing and innovation.
  • Exceptional ability to increase competitiveness and market share.
  • Ability to develop strong customer relations and feedback channels.
  • Advanced competency in researching market trends and consumer behavior.
  • Ability to identify strategic industry partnerships and build effective networks.
  • Exceptional interpersonal and communication skills
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